This week in… Anaheim USA. NAMM show 2010

Mike & MickStandUliLee Ritenour

Last week I flew to the USA for the years biggest music trade show, NAMM 2010. Long 11 hour flight to LAX then a 1 hour drive down to Anaheim. The convention centre is across the road from DisneyLand and usually nice warm weather. Not so this year. Temperatures were mostly in the teens. It was the busiest show I have worked for 10 years. I had appointments every hour for the 3 trade days of the show. Our pre show product launch was also a huge hit, and Uli Behringer had a great night getting up to play keys and jam with legendary guitarist Lee Ritenour.

(My thanks to my mate & colleague Mike Van Der Logt for his photos).

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